Find out more about the passionate team behind WHEELUV alloy wheel protection, the product the offers the solution to kerb damage.

Team WHEELUV ™

Passionate about cars and building Innovative accessories to protect and enhance them

After Looking at Alternatives

Our Journey Began In 2013

Many of us have heard the sound of a wheel scraping against concrete. Most damage to the wheel rim occurs when a kerb makes impact with the wheel when parking. We set out to find a way to protect against this.
WHEELUV is Robust and Protects Alloy Wheels
WHEELUV is Robust and Protects Alloy Wheels
A Perfect fit For Your Vehicle

Decades of Experience

Subjected to 5 years accelerated ageing tests by quality assurance experts, Intertek, your WHEELUV™ protectors are designed to last. They are able to withstand terrible weather conditions, contact with fuel, oil, brake fluid, acids, wheel cleaners and other workshop products. And the specially formulated pigments are guaranteed not to fade.
Simplicity in Design and Form

Designed to be Discreet

Stemming from our OEM manufacturing pedigree, we need our products to look like they are meant to be there. That's why we know we've got it right when someone tells us that they didn't notice that a car they were looking had WHEELUV™ fitted.
WHEELUV is Robust and Protects Alloy Wheels
After Looking at Alternatives

Our Journey Began In 2013

Many of us have heard the sound of a wheel scraping against concrete. Most damage to the wheel rim occurs when a kerb is touch with the wheel when parking. We set out to find a way to protect against this.
WHEELUV is Robust and Protects Alloy Wheels
A Perfect fit For Your Vehicle

Decades of Experience

Subjected to 5 year accelerated ageing tests by quality assurance experts, Intertek, your WHEELUV™ protectors are designed to last. Able to withstand terrible weather conditions, contact with fuel, oil, brake fluid, acids, wheel cleaners and other workshop products. And the specially formulated pigments are guaranteed not to fade.
WHEELUV is Robust and Protects Alloy Wheels
Simplicity in Design and Form

Designed to be Discreet

Stemming from our OEM manufacturing pedigree, we need to be there. That's why we know we've got it right when someone tells us that they didn't notice that a car they were looking
WHEELUV is Robust and Protects Alloy Wheels
The Team

We are here for you

James Co-Founder

James

Co-Founder

Products and services are designed around our customer

” Our products and services are designed around our customers. The number one focus of our business is keeping our customers and trade partners happy.”

Product innovation drives our business

” Product innovation drives our business, Structured R&D programmes with systematic customer focused testing is key to customer satisfaction.”

Jon Co-Founder

Jon
Co-Founder

Jon Co-Founder

Jon
Co-Founder

” Product innovation drives our business, Structured R&D programmes with systematic customer focused testing is key to customer satisfaction.”

Holly Marketing and Business Manager

Holly
Marketing and Business Manager

Striving to put the cusomer at the center of our operation

“ Striving to put the customer at the centre of our operation and deliver comprehensive solutions to their needs is our main aim at WHEELUV. From our R&D, manufacturing and through to front office, the customer is always at the core of what we do.”

Training and empowerment of our people
” Training and empowerment of our people, especially when coupled with repeatable processes and traceability, underpins the quality in our products.”
Andy Finance Manager

Andy
Finance Manager

Andy Finance Manager

Andy
Finance Manager

” Training and empowerment of our people, especially when coupled with repeatable processes and traceability, underpins the quality in our products.”
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